MIAMI, FL – September 28, 202 – (LATINX NEWSWIRE) – Organizers of NuestroFest today announced that J Alvarez will headline the stellar music lineup of its Oct. 2nd Hispanic Heritage Month broadcast TV and live stream event that is being hosted by Reggaeton superstar Natti Natasha.
Presented by the Greater Miami Convention and Visitors Bureau, the virtual event will also feature a free, in-person viewing party and concert from 8 to 11 pm EST in the North Beach Bandshell featuring Latin Funk sensation Los Wizzards, who will launch their new album, “Spanglish Love”. Produced by Atlantino and Brilla Media, the virtual part of the event features a jam-packed line-up of iconic and emerging Latin music artists, mixology segments, comedy, and other creative surprises.
“We’re honored to have Natti Natasha, the pride of Santo Domingo, as the host of this inaugural Hispanic Heritage Month show,” said NuestroFest co-executive producer Ralph Paniagua. “Natti is the first female Reggaeton superstar to host one of our national pop culture festivals and her presence alone elevates the line-up.” Natti’s appearance coincides with the launch of her brand-new album, Nattividad.
Other talent performing at the event include: Latin Legend Richie Ray; Anna Dominguez; Artefacto; Bryanne; Hemir; Chrissie-I-EECE; David Kada; Guillermo Roude; Isairis; JawnDarko; Soleil; Julito Alvarado; Leo Aether; Luis Gonzalez; Solo Fernández; and William Cepeda.
Sponsored in part by the upcoming 20th Century Studios film “The Last Duel” (in theaters nationwide October 15, 2021), NuestroFest will also include mixology segments from Hey Bartender’s Gustavo Rojas and Spirit & Spoon’s Karl Steuck.
Award-winning director Efrain Gonzalez is producing a series of historic music segments about how Miami has given the world many grooves ranging from the Miami Sound Machine and Marc Anthony to Willy Chirino and the Bee Gees.
In addition, NuestroFest is collaborating with the Rhythm Foundation to broadcast the Virtual Festival Live on the 25’ Stage Screen at the North Beach Bandshell on 73rd and Collins Avenue on Miami Beach from 8-10 pm free for all music lovers. Los Wizzards are performing from 10 to 11 p.m.
Atlantino and Brilla Media have already produced five of the pandemic’s most prominent U.S. Hispanic virtual festivals, including the recent Cinco de Mayo LA Virtual Festival, Altísimo Live, which was a PRWeek 2021 finalist for the Best Multicultural Marketing Campaign of the Year, the 116th Street Fest and last year’s Calle Ocho Live.
Where to View the Broadcast and Livestream
NuestroFest will enjoy major national and regional media, digital and OTT views thanks to distribution partnerships with VME TV Network, VivaLive TV, Tarima TV Network, Bronx Net, MEGA TV Miami, Maria Marin Live, and the Bean & Chisme Show.
In – Person Viewing and Live Performance
NuestroFest is collaborating with the City of Miami Beach Hispanic Affairs Committee and the Rhythm Foundation to broadcast the Virtual Festival Live on the 25’ Stage Screen at the North Beach Bandshell on 73rd and Collins Avenue in Miami Beach from 8-10 pm on Saturday October 2. Admission to the Bandshell is free with the support of Miami Dade County Commissioner Eileen Higgins. RSVP can be done at www.northbeachbandshell.com.
Other Production Partners
Additional media and production partners of NuestroFest include Latinx Newswire; Dustelli Music; Eddie Lopez; Heather Lopez, and Lynda Thorn. Award-winning broadcaster and producers Richy Miranda-Cortese and Ralph Paniagua will direct the broadcast with Efrain Gonzalez as the Master Editor.
About Atlantino LLC
Over the past 35 years, Ralph and Joseph Paniagua have built Atlantino, a minority-owned company, into a powerhouse sponsorship and activations organization for Latino sports, entertainment, experiential, and digital. Through Atlantino, they have spearheaded Fortune 100 brand activations with Major League Baseball programs, the Roberto Clemente Brand, and more recently Golden Boy. In 2020, with the Covid-19 pandemic canceling many major Latino events, Atlantino pivoted to co-produce the 116 Street Festival, Calle Ocho Festival, and the Dominican Days at the Ballpark at 18 MLB stadiums reaching millions of viewers. And through 2022, Atlantino will produce a series of Virtual content promoting the Baseball Icon Roberto Clemente.
About Brilla Media
Latina-owned and operated, Brilla Media provides brand marketers with premium Latinx branded storytelling, distribution, and guaranteed media. Created by Angela and Manny Ruiz, the innovative entertainment company features five pillars: Brilla Media (digital and social distribution), Brilla Creative (original storytelling), Brilla Social (influencer marketing with social media amplification), Brilla Live (festivals and livestreams), and Brilla Purpose (social good).